{"id":4778,"date":"2025-08-16T00:08:41","date_gmt":"2025-08-15T22:08:41","guid":{"rendered":"https:\/\/www.biznisa.com\/?p=4778"},"modified":"2025-08-16T00:08:43","modified_gmt":"2025-08-15T22:08:43","slug":"naslouchate-svym-zakaznikum-dostatecne","status":"publish","type":"post","link":"https:\/\/www.biznisa.com\/en\/naslouchate-svym-zakaznikum-dostatecne\/","title":{"rendered":"Are you listening to your customers enough?"},"content":{"rendered":"

"We wouldn't be open even a day if it weren't possible. More than ninety percent of our guests pay by card..." says B\u00e1ra Karp\u00ed\u0161kov\u00e1 from Bjukitchen in a recent interview with Forbes.<\/p>\n\n\n\n

1. Convenience = customer care<\/strong><\/h3>\n\n\n\n

When an operator emphasizes detail and a sense of home, like B\u00e1ra, cash payment acts as an unattractive obstacle: a complication for both the guest and the operation. A card terminal not only speeds up the process, but also sends a clear signal: "we value your time"<\/strong>.<\/p>\n\n\n\n

2. Small detail, big value<\/strong><\/h3>\n\n\n\n

As the Forbes story goes, B\u00e1ra builds his business on kindness, a skilled team, and a connection to an authentic experience. Paying by card is just the kind of little thing that allows guests to feel carefree comfort<\/strong> \u2014 even white-haired grandmothers confidently beep their watches and walk on, satisfied.<\/p>\n\n\n\n

3. How card payment contributes to customer care<\/strong><\/h3>\n\n\n\n
    \n
  • Hassle-free process<\/strong>: no queues, waiting, humiliation \u2013 cash is not enough.<\/li>\n\n\n\n
  • Flexibility and a modern feel<\/strong>: by offering digital payments, you show your customers that you are moving with the times.<\/li>\n\n\n\n
  • Increases confidence<\/strong>: the customer feels that you provide quality services \u2014 including smart payment.<\/li>\n<\/ul>\n\n\n\n

    4. Business implications<\/strong><\/h3>\n\n\n\n
      \n
    • Higher average spending<\/strong> \u2013 without having to withdraw cash, people are happy to pay more.<\/li>\n\n\n\n
    • Lower error rate<\/strong> \u2013 with a systematic process you prevent mistakes with money.<\/li>\n\n\n\n
    • Smooth daily operations<\/strong> \u2013 the owner can be away more and trust that operations are running smoothly.<\/li>\n<\/ul>\n\n\n\n

      5. Advice for entrepreneurs who are serious about it<\/strong><\/h3>\n\n\n\n
        \n
      1. Cards must be a given<\/strong> \u2013 at least a basic terminal is an investment in comfort and corporate culture.<\/li>\n\n\n\n
      2. Consider terminals with Apple\/Google Pay capability<\/strong> \u2013 a modern payment method significantly increases brand perception.<\/li>\n\n\n\n
      3. Create unified experiences<\/strong> \u2013 offer a stylish environment, friendly service and modern payment. It's all part of a higher level of care.<\/li>\n\n\n\n
      4. Communicate it<\/strong> \u2013 \u201cwe accept cards\u201d at the entrance or menu means \u201cyour comfort is important to me\u201d.<\/li>\n<\/ol>\n\n\n\n
        \n\n\n\n

        Conclusion<\/strong><\/h3>\n\n\n\n

        Paying by card is not just a technical necessity \u2014 it is part of the philosophy of care<\/strong>Just as B\u00e1ra Karp\u00ed\u0161kov\u00e1 at Bjukitchen doesn't just want to serve, but to take care of the guest, the modern payment method sends a signal to customers that "this place understands me." And that's a value that will be returned with loyalty and higher spending.<\/p>","protected":false},"excerpt":{"rendered":"

        \u201eAni den bychom nebyli otev\u0159en\u00ed, kdyby to ne\u0161lo. Na\u0161i host\u00e9 plat\u00ed z v\u00edce ne\u017e devades\u00e1ti procent kartou\u2026\u201c \u0159\u00edk\u00e1 B\u00e1ra Karp\u00ed\u0161kov\u00e1 z Bjukitchen v ned\u00e1vn\u00e9m rozhovoru pro Forbes  . 1. Pohodl\u00ed = p\u00e9\u010de o z\u00e1kazn\u00edka Kdy\u017e provozovatel klade d\u016fraz na detail a pocit domova, jako B\u00e1ra, platba hotov\u011b p\u016fsob\u00ed jako nev\u00e1bn\u00e1 p\u0159ek\u00e1\u017eka: komplikace pro hosta i […]<\/p>\n","protected":false},"author":1,"featured_media":4779,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[53],"tags":[62],"class_list":["post-4778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-maloobchod"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t