{"id":4778,"date":"2025-08-16T00:08:41","date_gmt":"2025-08-15T22:08:41","guid":{"rendered":"https:\/\/www.biznisa.com\/?p=4778"},"modified":"2025-08-16T00:08:43","modified_gmt":"2025-08-15T22:08:43","slug":"naslouchate-svym-zakaznikum-dostatecne","status":"publish","type":"post","link":"https:\/\/www.biznisa.com\/en\/naslouchate-svym-zakaznikum-dostatecne\/","title":{"rendered":"Are you listening to your customers enough?"},"content":{"rendered":"

"We wouldn't be open even a day if it weren't possible. More than ninety percent of our guests pay by card..." says B\u00e1ra Karp\u00ed\u0161kov\u00e1 from Bjukitchen in a recent interview with Forbes.<\/p>\n\n\n\n

1. Convenience = customer care<\/strong><\/h3>\n\n\n\n

When an operator emphasizes detail and a sense of home, like B\u00e1ra, cash payment acts as an unattractive obstacle: a complication for both the guest and the operation. A card terminal not only speeds up the process, but also sends a clear signal: "we value your time"<\/strong>.<\/p>\n\n\n\n

2. Small detail, big value<\/strong><\/h3>\n\n\n\n

As the Forbes story goes, B\u00e1ra builds his business on kindness, a skilled team, and a connection to an authentic experience. Paying by card is just the kind of little thing that allows guests to feel carefree comfort<\/strong> \u2014 even white-haired grandmothers confidently beep their watches and walk on, satisfied.<\/p>\n\n\n\n

3. How card payment contributes to customer care<\/strong><\/h3>\n\n\n\n
    \n
  • Hassle-free process<\/strong>: no queues, waiting, humiliation \u2013 cash is not enough.<\/li>\n\n\n\n
  • Flexibility and a modern feel<\/strong>: by offering digital payments, you show your customers that you are moving with the times.<\/li>\n\n\n\n
  • Increases confidence<\/strong>: the customer feels that you provide quality services \u2014 including smart payment.<\/li>\n<\/ul>\n\n\n\n

    4. Business implications<\/strong><\/h3>\n\n\n\n
      \n
    • Higher average spending<\/strong> \u2013 without having to withdraw cash, people are happy to pay more.<\/li>\n\n\n\n
    • Lower error rate<\/strong> \u2013 with a systematic process you prevent mistakes with money.<\/li>\n\n\n\n
    • Smooth daily operations<\/strong> \u2013 the owner can be away more and trust that operations are running smoothly.<\/li>\n<\/ul>\n\n\n\n

      5. Advice for entrepreneurs who are serious about it<\/strong><\/h3>\n\n\n\n
        \n
      1. Cards must be a given<\/strong> \u2013 at least a basic terminal is an investment in comfort and corporate culture.<\/li>\n\n\n\n
      2. Consider terminals with Apple\/Google Pay capability<\/strong> \u2013 a modern payment method significantly increases brand perception.<\/li>\n\n\n\n
      3. Create unified experiences<\/strong> \u2013 offer a stylish environment, friendly service and modern payment. It's all part of a higher level of care.<\/li>\n\n\n\n
      4. Communicate it<\/strong> \u2013 \u201cwe accept cards\u201d at the entrance or menu means \u201cyour comfort is important to me\u201d.<\/li>\n<\/ol>\n\n\n\n
        \n\n\n\n

        Conclusion<\/strong><\/h3>\n\n\n\n

        Paying by card is not just a technical necessity \u2014 it is part of the philosophy of care<\/strong>Just as B\u00e1ra Karp\u00ed\u0161kov\u00e1 at Bjukitchen doesn't just want to serve, but to take care of the guest, the modern payment method sends a signal to customers that "this place understands me." And that's a value that will be returned with loyalty and higher spending.<\/p>","protected":false},"excerpt":{"rendered":"

        \u201eAni den bychom nebyli otev\u0159en\u00ed, kdyby to ne\u0161lo. Na\u0161i host\u00e9 plat\u00ed z v\u00edce ne\u017e devades\u00e1ti procent kartou\u2026\u201c \u0159\u00edk\u00e1 B\u00e1ra Karp\u00ed\u0161kov\u00e1 z Bjukitchen v ned\u00e1vn\u00e9m rozhovoru pro Forbes  . 1. Pohodl\u00ed = p\u00e9\u010de o z\u00e1kazn\u00edka Kdy\u017e provozovatel klade d\u016fraz na detail a pocit domova, jako B\u00e1ra, platba hotov\u011b p\u016fsob\u00ed jako nev\u00e1bn\u00e1 p\u0159ek\u00e1\u017eka: komplikace pro hosta i […]<\/p>\n","protected":false},"author":1,"featured_media":4779,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[53],"tags":[62],"class_list":["post-4778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-maloobchod"],"acf":[],"jetpack_featured_media_url":"https:\/\/www.biznisa.com\/wp-content\/uploads\/2025\/08\/biznisa-serving-customers.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/posts\/4778","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/comments?post=4778"}],"version-history":[{"count":1,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/posts\/4778\/revisions"}],"predecessor-version":[{"id":4780,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/posts\/4778\/revisions\/4780"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/media\/4779"}],"wp:attachment":[{"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/media?parent=4778"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/categories?post=4778"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/tags?post=4778"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}