N\u011bkolikr\u00e1t jsme v posledn\u00ed dob\u011b psali o vlivu karetn\u00edch sch\u00e9mat Visa a Mastercard, americk\u00fdch spole\u010dnost\u00ed. Psali jsme o tom, jak se Evropa a dal\u0161\u00ed sv\u011btad\u00edly sna\u017e\u00ed naj\u00edt vlastn\u00ed \u0159e\u0161en\u00ed, vlastn\u00ed alternativy. Jen\u017ee jen o nich to nen\u00ed. Dnes v\u00e1m d\u00e1me jeden p\u0159\u00edklad, jak spole\u010dnosti jako Stripe (jeden z nejv\u011bt\u0161\u00edch poskytovatel\u016f nejen platebn\u00edch \u0159e\u0161en\u00ed pro podnikatele) bu\u0161\u00ed do inovac\u00ed a technologi\u00ed. A\u010d spole\u010dnost Stripe sv\u00e9 slu\u017eby v Evrop\u011b neposkytuje, d\u00e1v\u00e1 smysl si p\u0159e\u010d\u00edst, co v\u0161e byste v budoucnu od sv\u00fdch poskytovatel\u016f plateb mohli o\u010dek\u00e1vat.<\/p>\n
Stripe na sv\u00e9 v\u00fdro\u010dn\u00ed konferenci v San Francisku ohl\u00e1sil 288 produktov\u00fdch zm\u011bn, mezi nimi roz\u0161\u00ed\u0159en\u00ed agentic commerce (n\u00e1kup prov\u00e1d\u00ed agent um\u011bl\u00e9 inteligence) na Google Gemini (AI \u0159e\u0161en\u00ed od Google) a otev\u0159en\u00ed pen\u011b\u017eenky Link AI agent\u016fm, kte\u0159\u00ed mohou nakupovat za u\u017eivatele.<\/p>\n
Stripe Sessions je ka\u017edoro\u010dn\u00ed p\u0159ehl\u00eddka, kde se zhmot\u0148uje, kam se posouv\u00e1 platebn\u00ed infrastruktura. Leto\u0161n\u00ed vyd\u00e1n\u00ed je zlomov\u00e9 ze t\u0159\u00ed d\u016fvod\u016f. Za prv\u00e9, Google se p\u0159idal k Agentic Commerce Suite<\/strong> \u2014 vedle ChatGPT (poskytuje AI s n\u00e1zvem OpenAI), Copilota (AI od Microsoft) a Facebooku (ze skupiny Meta), kte\u0159\u00ed u\u017e integrovan\u00e9 n\u00e1kupn\u00ed procesy Stripe pou\u017e\u00edvaj\u00ed od lo\u0148sk\u00e9ho z\u00e1\u0159\u00ed. Obchodn\u00edk napojen\u00fd na Stripe m\u016f\u017ee nyn\u00ed prod\u00e1vat p\u0159\u00edmo uvnit\u0159 Gemini i Google AI Mode, bez p\u0159esm\u011brov\u00e1n\u00ed na vlastn\u00ed web. Mezi prvn\u00edmi nasko\u010dili Quince, Fanatics a JD Sports; u\u017e del\u0161\u00ed dobu jsou tam Kate Spade, Best Buy a Coach. Jedn\u00e1 se o velk\u00e9 americk\u00e9 obchodn\u00ed \u0159et\u011bzce.<\/p>\n Za druh\u00e9, Stripe Link<\/strong> \u2014 jejich digit\u00e1ln\u00ed pen\u011b\u017eenka s podle vlastn\u00edch \u010d\u00edsel p\u0159es 250 miliony u\u017eivatel\u016f \u2014 je nov\u011b pou\u017eiteln\u00fd s AI agentem. Agent p\u0159i n\u00e1kupu dostane jednor\u00e1zovou kartu, ale samotnou platbu mus\u00ed potvrdit majitel \u00fa\u010dtu. CEO Patrick Collison to popsal jako re-platforming cel\u00e9 ekonomiky: „Agenti budou autonomn\u00ed ekonomi\u010dt\u00ed akt\u00e9\u0159i odpov\u011bdn\u00ed za v\u011bt\u0161inu internetov\u00fdch transakc\u00ed \u2014 a budou utr\u00e1cet rychleji ne\u017e my.“<\/p>\n Za t\u0159et\u00ed, streaming payments<\/strong> \u2014 fakturace per token v re\u00e1ln\u00e9m \u010dase, postaven\u00e1 nad Stripeov\u00fdm blockchainem s n\u00e1zvem Tempo a stablecoiny. To m\u00ed\u0159\u00ed na AI startupy, kter\u00e9 dnes \u00fa\u010dtuj\u00ed za API podle spot\u0159ebovan\u00fdch token\u016f a maj\u00ed probl\u00e9m s rychlost\u00ed z\u00fa\u010dtov\u00e1n\u00ed standardn\u00edch karet.<\/p>\n Vedle toho americk\u00fdm obchodn\u00edk\u016fm Stripe otev\u0159el p\u0159ij\u00edm\u00e1n\u00ed stablecoin\u016f<\/strong> a brazilsk\u00e9ho Pix<\/strong> (instant payment syst\u00e9m), Radar (anti-fraud – n\u00e1stroj proti podvod\u016fm) byl roz\u0161\u00ed\u0159en o detekci token kr\u00e1de\u017e\u00ed (Stripe podle vlastn\u00edch \u010d\u00edsel zablokoval 3,3 milionu rizikov\u00fdch registrac\u00ed za m\u011bs\u00edc) a Stripe Treasury je te\u010f v 15 m\u011bn\u00e1ch s 2% cashbackem a integrac\u00ed s ChatGPT.<\/p>\n Pro \u010desk\u00fd trh<\/strong> je nejzaj\u00edmav\u011bj\u0161\u00ed zpr\u00e1va, \u017ee agentic commerce se p\u0159esouv\u00e1 z hypotetick\u00e9 f\u00e1ze do produktov\u00e9. Pokud pou\u017e\u00edv\u00e1te Stripe nap\u0159\u00edklad na jin\u00fdch trz\u00edch, znamen\u00e1 to potenci\u00e1ln\u011b nov\u00fd distribu\u010dn\u00ed kan\u00e1l \u2014 v\u00e1\u0161 katalog se m\u016f\u017ee objevit v odpov\u011bdi Gemini, ChatGPT nebo Copilotu, kdy\u017e u\u017eivatel \u0159ekne „kup mi \u010dern\u00e9 tenisky velikost 43“. Detaily integrace pro \u010desk\u00e1 SKU a m\u011bny zat\u00edm nejsou ve\u0159ejn\u011b potvrzen\u00e9 (k ov\u011b\u0159en\u00ed).<\/p>\n Pro gastro a kamenn\u00e9 prodejny v \u010cR<\/strong> se z t\u00e9to oznamovac\u00ed smr\u0161ti p\u0159\u00edmo nic nem\u011bn\u00ed \u2014 Stripe v retail acquiringu konkuruje SumUp, myPOS, Comgate POS nebo KB SmartPay jen okrajov\u011b. Zaj\u00edmav\u011bj\u0161\u00ed je trend: pay-by-link, instantn\u00ed platby a integrace s mobiln\u00edmi pen\u011b\u017eenkami se z \u010dist\u011b online p\u0159esouvaj\u00ed i na fyzick\u00e9 termin\u00e1ly (MoneyGram u\u017e Stripe technologii pou\u017e\u00edv\u00e1 pro nov\u00e9 kioskov\u00e9 termin\u00e1ly).<\/p>\n Pro freelancery a SaaS firmy<\/strong> v \u010cR fakturuj\u00edc\u00ed v ciz\u00edch m\u011bn\u00e1ch mohou Stripe Treasury (s 15 m\u011bnami a free instant US p\u0159evody) a streaming payments b\u00fdt jednodu\u0161\u0161\u00ed cestou ne\u017e klasick\u00fd \u010desk\u00fd transak\u010dn\u00ed \u00fa\u010det. Otev\u0159en\u00ed Stripe na americk\u00e9 stablecoiny tak\u00e9 nazna\u010duje, kam se ekonomika posouv\u00e1 \u2014 i kdy\u017e v EU n\u00e1s \u010dek\u00e1 sp\u00ed\u0161 sjednocov\u00e1n\u00ed p\u0159es instant SEPA a digit\u00e1ln\u00ed euro ne\u017e stablecoin rails.<\/p>\n Zdroje:<\/strong><\/p>\n N\u011bkolikr\u00e1t jsme v posledn\u00ed dob\u011b psali o vlivu karetn\u00edch sch\u00e9mat Visa a Mastercard, americk\u00fdch spole\u010dnost\u00ed. Psali jsme o tom, jak se Evropa a dal\u0161\u00ed sv\u011btad\u00edly sna\u017e\u00ed naj\u00edt vlastn\u00ed \u0159e\u0161en\u00ed, vlastn\u00ed alternativy. Jen\u017ee jen o nich to nen\u00ed. Dnes v\u00e1m d\u00e1me jeden p\u0159\u00edklad, jak spole\u010dnosti jako Stripe (jeden z nejv\u011bt\u0161\u00edch poskytovatel\u016f nejen platebn\u00edch \u0159e\u0161en\u00ed pro podnikatele) […]<\/p>\n","protected":false},"author":45,"featured_media":7789,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[53],"tags":[126,84,127,128,110],"class_list":["post-7786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-agentic-commerce","tag-ai","tag-e-shop","tag-online-platby","tag-stripe"],"acf":[],"jetpack_featured_media_url":"https:\/\/www.biznisa.com\/wp-content\/uploads\/2026\/05\/stripe-sessions-2026-agentic-platby-google.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/posts\/7786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/users\/45"}],"replies":[{"embeddable":true,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/comments?post=7786"}],"version-history":[{"count":4,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/posts\/7786\/revisions"}],"predecessor-version":[{"id":7793,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/posts\/7786\/revisions\/7793"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/media\/7789"}],"wp:attachment":[{"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/media?parent=7786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/categories?post=7786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.biznisa.com\/en\/wp-json\/wp\/v2\/tags?post=7786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Co to znamen\u00e1 pro v\u00e1s?<\/h2>\n
Co byste si m\u011bli odn\u00e9st<\/h2>\n
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Slovn\u00ed\u010dek pojm\u016f<\/h2>\n
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